The US Trade Representative's (USTR) office will also conduct the Section 301 probe against nine others, including Austria, Brazil, Indonesia, Italy, Spain, Turkey, the Czech Republic, the UK, and the EU, for levying or considering digital services taxes "discriminating against US companies".
A confident, assertive single woman is finding her way into popular advertising narratives.
The Department of Disinvestment in the Finance Ministry will hire an advertising or public relation agency for the purpose.
Indian Railways plans Rs 39,000 crores non-fare revenue. Via: Branding of trains. Vinyl-wrapping of Rajdhanis, Shatabdis and Garib Raths. Moving billboards.
These ads may invoke extreme reactions today but half a century back advertisers got away with such outrageous ads.
A major reason for the high growth in advertising spends as these companies are keen on higher volume
Pune-based Dreamers Media and Advertising, an out-of-home (OOH) advertising company, is offering to share EMIs of car owners in return for using their vehicles as moving billboards.
With a new campaign for Gatorade and renewed thrust on sports drinks, PepsiCo looks to make the most of the growing passion for fitness in the country.
Ola has reported its first operating profit of Rs 89.82 crore for 2020-21, even as the ride-hailing company's revenue declined 65 per cent to Rs 689.61 crore amid COVID-19 induced lockdowns. As per regulatory documents filed by ANI Technologies - the parent company of Ola - it had logged standalone operating profit (profit before finance cost, depreciation, amortisation and tax (EBITDA)) of Rs 89.82 crore in FY21 on a standalone basis, while it had registered a loss of Rs 610.18 crore in the preceding fiscal year.
Ads are used by all websites to monetise and can be seen on every webpage, which makes them a very soft target for malware authors. Compounding the problem is the fact that a single malicious advertisement may only appear once every 1,000 page views or only to viewers from a certain geographic region, thus making it more challenging to detect and eradicate.
Social media giant accused of anti-competitive conduct by abusing its market power to create a monopoly and crushing smaller competitors.
At an online book release event, former vice president Hamid Ansari lays to rest the controversies surrounding his tenure.
Contracts will be given for five years, in a transparent manner
Why should Reliance Digital position itself as an alternative to Chadhaji's store? It simply doesn't make good business sense, says Sudhir Bisht.
Beware of spot offers and discounts aimed to lure you into binge buying.
'Today, the State is permanently going after politicians, but also civil society, academics and all those it is threatened by or irritated with.'
A high-level three-member committee is formed to grow awareness about fraudulent job offers.
The campaign's main theme song 'Main hi toh Hindustan hoon' has been penned by Javed Akhtar.
'The prime minister did not think that COVID-19 was a serious challenge as late as March 20.'
The India-Australia series comes at the end of the calendar year, in a quarter when most brands are close to the end of their advertising budgets.
OTT players like Netflix, Hotstar, and Voot are keen to find a common currency to measure viewership numbers and improve advertising options as well as content. Urvi Malvania reports.
Bharti Airtel entered into a strategic partnership with Google on Thursday to offer search services to its customers.
In a bid to woo Indian-Americans, Donald Trump has borrowed from Prime Minister Narendra Modi's winning slogan of the 2014 general elections as the Republican presidential nominee is seen in a TV ad saying "Ab Ki Baar Trump Sarkaar".
According to the developers of the application, it can be deployed in both GSM and CDMA networks and it will deliver operators the ability to increase revenues through opt-in advertising.
'Even if the government does not implement an all-India NRC before 2024, it will be part of the party's long-term project.'
Aleksandr Kogan, who created tools for Cambridge Analytica that allowed the political consultancy to psychologically profile and target voters, bought the data from the microblogging website in 2015, before the recent scandal came to light.
Yahoo Inc's first quarter revenue fell short of Wall Street targets, as the Internet company continued to feel the effects of declining traffic to its Web properties and of falling display advertising sales.
While TV remains a preferred medium for FMCG, consumer durables and car and bike ads, the increasing penetration of the social media will also attract marketing and media planners
The Monopolies and Restrictive Trade Practices Commission on Thursday advised auto giants Maruti and Hyundai not to target each other in advertisements and asked Maruti to file its reply to a complaint filed by its rival carmaker.
An advertisement stating "no Indians or Asians" for flatmates in New Zealand's biggest online marketplace, sparked an outrage among the Indian community which said such "explicit discrimination" was concerning.
Indians are eager consumers of digital advertising and are five times more willing to share personal data with companies when they are delighted by their digital experience.
Even as the schedule of Andhra Pradesh legislative assembly polls is likely to be announced in a week's time, all the major political parties have already gone all out with sarcastic television advertisements targeting their rivals.
Vijay Shekhar Sharma, head of Paytm, says they'd achieve their 500-million user target by 2018, two years before the earlier aim.
This is an effect of general slackening in economic growth; however, this is not true of digital media, where business is booming.
Seemingly unperturbed by his depiction as Lord Krishna in a Bharatiya Janata Party advertisement in a local newspaper, Gujarat Chief Minister Narendra Modi on Friday flagged off the "Kishan Yatra" aimed at welfare of farmers from Rajkot.
Companies are rushing to sign up and run promotions for the 2012 London Olympics.
Old king cash may have to take a bow. Plastic credit may find itself redundant. And 40 per cent of people who do not have bank accounts could leapfrog into the banking space. With mobile wallets, that's the change they are gunning for.
Public-interest litigators Arundhati Katju and Menaka Guruswamy, who spearheaded a historic legal battle for LGBTQ rights in India, along with Reliance Industries Chairman Mukesh Ambani are among the Indians who have been named by TIME magazine in its prestigious list of the 100 most influential people in the world. The list also includes Indian-American comedian and TV host Hasan Minhaj.
Billionaire Mukesh Ambani's Reliance Industries has started a limited test use of WhatsApp to connect customers to grocery stores, days after Facebook decided to invest USD 5.7 billion in digital assets controlled by the company. JioMart, an e-commerce venture of Reliance Retail, "has already started interacting with customers on WhatsApp for grocery orders" in Navi Mumbai, Thane and Kalyan, Credit Suisse said in a report.
